

There was a time when Amazon was not full of scummy rip-off products, when it was not playing games with prices, when it was not a cloud-computing powerhouse, and you know what happened?
That’s right, they crushed their adversaries (retail shopping) and earned billions in profits. They won.
But somehow that’s not enough winning, there isn’t enough winning until all the value has been vacuumed up from the world.
So somebody took a look at the modern web and thought “Hey, this is pretty good, but you know what would make it even better? Even more shit you didn’t ask for popping up in your face with every click!”